Where we're at: Designing the label & finding our distillery

The Tequila
That Loves
You Back.

NOVA is 100% blue agave tequila with electrolytes built in, made smooth enough to order a round for the whole table. Founded by a veteran U.S. Navy Sailor, and nobody has more taste testing experience on a good drink than a Sailor. Landing in Virginia in 2028. Get in on the First Round now and claim your bragging rights as one of the OGs.

21+ only. A couple of emails a month, zero spam. Leave anytime (but why would you?)

100% Agave · Electrolytes Built In · 80 Proof

TEQUILA · HECHO EN MÉXICONOVATEQUILA BLANCO100% AGAVE AZULWITH ELECTROLYTES40% ALC/VOL · 750 ML
100% Agave AzulAgave a good timeLime after limeVeteran-ownedFun mandatoryNueva VidaGroup chat approvedNueva CelebraciónSip happensPour decisions welcomeSalud
100% Agave AzulAgave a good timeLime after limeVeteran-ownedFun mandatoryNueva VidaGroup chat approvedNueva CelebraciónSip happensPour decisions welcomeSalud
100% Agave AzulAgave a good timeLime after limeVeteran-ownedFun mandatoryNueva VidaGroup chat approvedNueva CelebraciónSip happensPour decisions welcomeSalud
100% Agave AzulAgave a good timeLime after limeVeteran-ownedFun mandatoryNueva VidaGroup chat approvedNueva CelebraciónSip happensPour decisions welcomeSalud

What's in the bottle (mostly)

Smooth enough for shots. Crafted for every drink after.

100% blue Weber agave

Real tequila, made in Mexico from nothing but blue agave. No mixto, no funny business.

Electrolytes, built in

A balanced electrolyte blend goes in when the tequila is brought to proof, so it's in every pour. It's part of the recipe and part of that bright, clean finish. The exact blend? Our little secret.

Made for the shot

Smooth enough to take neat, bright enough to mix. Lime optional. Salt optional. Fun mandatory.

Veteran-owned

Started in Virginia by a U.S. Navy sailor and built in the open, so the list gets a front-row seat. Anchors aweigh.

The serve

The house pour

The NOVA Highball

Tall, cold and impossible to mess up. Built for patios, boats, cookouts and the long end of a summer night.

  1. 2 ozNOVA Blanco over a tall glass of ice. Yes, measure it.
  2. Topwith sparkling water or grapefruit soda. Your call, captain.
  3. Squeezehalf a lime, then drop it in like you mean it.
  4. Pinchof salt on top. Stir once. Sip slow. Look good doing it.
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At the bar, just say:
“Round of NOVA.”

The First Round

Get in early. Brag later.

Free to join, and the perks are on us. They only go to people on the list before launch, so consider this your sign.

01

First pour alerts

Know which Virginia ABC stores and bars have NOVA before your group chat does. Then tell the group chat.

02

Launch party invite

First Rounders get the invite to the Virginia launch night. Dress code: celebratory.

03

Name the first batch

Batch one needs a name, and only the list gets a ballot. Choose wisely.

04

A NOVA merch gift bag

A gift bag of NOVA merch, just for First Rounders. What's inside? You'll find out.

Who's behind this

Veteran-owned. Virginia-built.

NOVA Spirits is a small, veteran-owned company from Virginia, started by a U.S. Navy sailor. The idea is simple: a tequila built for the way people actually celebrate. Outside, late, and together.

We're being as transparent as we can about what it really takes to bring you the next level of tequila: the distillery search, the label, the paperwork, the first batch. Join the list and you'll see every step of the journey, including the ones that take forever.

  1. 2025

    NOVA Spirits LLC founded in Virginia

  2. Now

    Label, brand and the hunt for our distillery in Mexico

  3. 2027

    Recipe locked, plus a mountain of approvals in Mexico and the U.S.

  4. Early 2028

    First bottles land in Virginia ABC stores and bars

  5. Then

    More states, more celebrations, more rounds of NOVA

Good questions (we checked)

Be there for the first pour.

First pour alerts, the launch party, a vote on batch one and a NOVA merch gift bag. One email address gets you all of it. Easiest deal you'll make all year.

21+ only. A couple of emails a month, zero spam. Leave anytime (but why would you?)